Web Design & Usability Statistics
38%
38% of people will stop engaging with a website if the content/layout is unattractive. (Source: Adobe)
44%
44% of website visitors will leave a company's website if there's no contact information or phone number. (Source: KoMarketing)
66%
Given 15 minutes to consume content, two-thirds of people would rather read something beautifully designed than something plain. (Source: Adobe)
70%
70% of people looked at bullet point lists over the 55% of people who read lists without bullets. (Source: NN Group)
28%
Users only read slightly more than a quarter (28%) of the content they see on a web page. (Source: NN Group)
88%
88% of users are less likely to return if they had a bad user experience. (Source: Consultancy)
72%
72% of people entrusted online reviews just as much as personal recommendations. (Source: IronPaper)
94%
94% of people cited web design as the reason they mistrusted or rejected a website. (Source: IronPaper)
48%
48% of people cited a website’s design as the number one factor in deciding the credibility of a business (Source: IronPaper)
51%